Build the next great dynasty as a General Manager in NBA 2K25 on New Gen. Calling all armchair General Managers and keyboard coaches, build the next great dynasty on New Gen in NBA 2K25. Test your ability to juggle the lofty expectations of an NBA fanbase and team leadership, while assembling a championship roster available on PlayStation®5, Xbox Series X|S, or PC. This year, we’re giving you the power to create your own backstory and control the narrative surrounding your success.

MyGM

MyGM returns in NBA 2K25! This RPG franchise mode puts you in the role of an NBA team's General Manager. You’ll navigate roster building, managing your Governor's and team's expectations of you, and much more as you run a world-class, championship NBA franchise.

Pick a Backstory

"We have redesigned MyGM to be even more of a role-playing experience this year."

We have redesigned MyGM to be even more of a role-playing experience this year. When you start, you will select a backstory: Are you an Ex-Player transitioning to the front office, an Ex-Scout experienced in identifying talent, a Savant with financial savvy, a Capitalist focused on making a splash with your deep connections, or a Closer knowledgeable in the art of the deal? You can choose from these options or create your own backstory!

Your backstory determines your initial attributes, which in turn determine your baseline boosts and leads to different playstyles for running your franchise as you navigate through conversations. For example, having many points committed to Offense would enhance your team’s scoring prowess; while having many points dedicated to Charisma would open up new conversation options to lead to a more diverse set of goals to target, and some routes that can provide more XP.

Here are all the attributes that make up your GM:

• Offensive Coaching - Improves the team's offensive attributes; unlocks conversation options.
• Defensive Coaching - Improves the team's defensive attributes; unlocks conversation options.
• Sports Medicine - Improves the team's training and reduces the impact of fatigue and injuries; unlocks conversation options.
• Business - Improves team attendance; unlocks conversation options.
• Charisma - Affects trades, contract negotiations, and team morale; unlocks numerous conversation options.
• Analytics - Improves scouting; unlocks conversation options.

Perks

As you complete Goals, you will earn XP and level up to unlock more attribute points and new Perks. While attributes offer broad benefits and affect conversation choices, Perks are unique abilities that offer a dramatic boost to specific areas of your GM skills, both on and off the court.

Each backstory starts off with a unique Perk already equipped. Most levels will give you an additional attribute point; however at Levels 4, 8, 12 and 16 you’ll receive an additional Perk and once you hit the level cap of 20 you’ll get two additional Perks. Level 12 is another important level, as every backstory will be able to pick their exclusive, ultimate Perk. For example, if you are an Ex-Player, you start off with the Former Player Perk. You can read the locker room and are able to relate to your players, so this gives you a Team Chemistry boost all the time and generally helps ensure that your team will be playing its best. At Level 12, you will be able to select the Lionheart Perk, which ensures your players start warm and your star player starts hot when facing elimination in the Playoffs, bringing them closer to achieving Takeover.

NBA 2K25 is loaded with Perks, with 55 available to choose from at launch, and more set to be unveiled throughout the year. When you begin your character creation, you’ll be prompted to pick one to two Perks and then earn more as you level up. Take a look at the full list of Perks below:

Goals & Conversations

"It’s in your hands to determine what your Goals are and use your unique style and strategy in conversations to shape your MyGM story."

A core part of MyGM is conversations with your staff and players, as you manage everyone's needs and the Goals they set for you. We are focusing on a smaller number of impactful conversations for a better experience, rather than overwhelming you with constant chit-chat requests.

Your backstory and attribute ratings can come into play during these conversations and unlock more paths by determining the dialogue choices you have available to respond in a way that best satisfies your goals. Perhaps your team's Governor wants to give you a Goal to win a championship this year. As you progress through the conversation, you’ll come to several choices on how to direct the conversation. You can be a ‘yes man’ and agree to the monumental task, or decline and risk the Governor’s wrath. But if your Charisma is high enough, you can go down a route where you set up easier goals, such as only making the conference finals. The routes unlocked by your attributes aren’t always the best option based on your situation, but the harder the objective the more experience you’ll receive. It's in your hands to determine what your Goals are and use your unique style and strategy in conversations to shape your MyGM story.

MyGM Building

Brand new in NBA 2K25 on PlayStation®5, Xbox Series X|S, or PC is the MyGM Building, a free-roaming space where you take control of your MyGM to carry out responsibilities as the brains of the team.

When the Governor or one of your staff members wants to have a conversation with you, you'll see a notification on the calendar or other landing menus. Maybe the CFO needs to talk to you about cutting costs or managing public opinion, or the Head Coach wants to talk to you about a lineup change. You can then go into the MyGM Building and walk up to them to have a conversation in-person for a more authentic experience.

Leaderboards

The ‘Ranked’ mode from the previous MyNBA is now tied to MyGM; compete with others to see how quickly you can hit Level 20.

If you get fired by your Governor, it's Game Over! With so many options and ways to play, we’re sure you’ll have a ton of fun trying new MyGM builds as you do your best to make your way up the leaderboards.

THE CURRY ERA

Eras in MyNBA take you back in time to start your league during the greatest periods of NBA history. The Magic vs. Bird Era, Jordan Era, Kobe Era, and LeBron Era all return on New Gen in NBA 2K25, along with the new Steph Era!

The Steph Era begins during the 2016-17 NBA season, and you can relive the legendary Golden State Warriors with Steph Curry, Kevin Durant, Klay Thompson, and Draymond Green, or try to stop their legacy as they dominate the league.

While the Warriors and Cleveland Cavaliers, led by LeBron James and Kyrie Irving, were the heavyweight matchup year after year during this time period, this is a historic era for many reasons. 

Former teammates James Harden and Russell Westbrook were thriving as solo artists, delivering MVP-caliber performances on a near-nightly basis. Harden powered the Houston Rockets record-breaking offense and Westbrook joined Oscar Robertson as the only players to average a triple-double over the span of an entire season. Out in the East, Giannis Antetokounmpo started emerging as a superstar on the Milwaukee Bucks and the Boston Celtics were busy piecing together their pair of future NBA Champions in Jayson Tatum and Jaylen Brown.

The Steph Era boasts some of the greatest NBA superstars at their peak, with budding talents making a name for themselves.

MORE MyNBA IMPROVEMENTS

“You’re going to be able to customize MyNBA to degrees you’ve never been able to before.”

MyGM includes a bevy of new and exciting features, but we made sure to give MyNBA some love also. From the NBA Cup to streamlined MySTAFF management, and more, take a look at some of the key updates. 

NBA Cup

The NBA Cup, which debuted as the In-Season Tournament in the 2023-24 NBA season, now has more in-depth integration into MyNBA modes.

This tournament consists of a group play stage followed by single-elimination knockout rounds and, on New Gen in NBA 2K25, the NBA Cup now supports between 12 and 36 teams with dynamic groups that change from year to year as you simulate your future of the league.

League Expansion & Contraction

In New Gen on NBA 2K25 MyNBA introduces full fluidity to add or remove up to 6 teams to the league each and every offseason, rather than being limited to a total of 6 teams per save. Whether you want to accurately recreate the league's expansion boom in the 80s and 90s or dramatically increase (or decrease) the size of the league in the Modern Era, this unlocks more possibilities to customize your MyNBA.

League News in Eras

When you start from a historical Era, the way League News is delivered to you changes over time to authentically represent what it was like in each Era. Previously, this started as the 2K Times newspaper, evolved into a web 1.0 page, and finally became a social media feed.

In NBA 2K25, we have added a new web 2.0 page format to bridge the gap in the late 2000s, between the start of the internet and modern-day social media. This web 2.0 page is designed to be reminiscent of how NBA 2K game menus looked in NBA 2K11!

Streamlined MySTAFF Management

Previously, MySTAFF had up to 17 staff positions surrounding your GM for you to fill and manage, but we noticed this could be overwhelming for players.

This year, MySTAFF management is simplified to your Governor, GM, Assistant GM, Chief Financial Officer (CFO), the Head Coach, Head Scout and Team Doctor.

Instead of managing all the staff within these departments, you can now hire Bonus Staff under each department as you need. Bonus Staff are an easy way to boost the performance of a department without having to micromanage hiring and firing the extra staff. Want to make a big push in the playoffs? Move the bonus staff to the Head Coach. Trying to cash in on a ton of draft picks? Move the bonus staff to the Head Scout. You’ll have the flexibility to balance what you want out of the team, as well as any other tasks you might have if playing in MyGM.

CLOSING REMARKS

Now that you’ve learned all about the updates to MyNBA and MyGM, it’s time to put them to practice. Assume the role of a General Manager in NBA 2K25 and prove you have the knowledge and the skills to create the next NBA dynasty. Whether you decide to add to the storied history of a franchise or do something that’s never been done before, we can’t wait to see you succeed. If you haven’t already, be sure to check out our other Courtside Reports, with detailed breakdowns of ProPLAY™ and the customization options available for MyPLAYERs in MyCAREER.

*MyNBA & MyGM content is only available on NBA 2K25 for PlayStation®5, Xbox Series X|S, and PC.